The Culture of a Company is what drives the company and defines its success.
A Financially Driven Culture defines its success by how much profit it makes.
The Sales Department and the Accounts Department are the foremost drivers of the culture.
A Customer Driven Culture defines its success by its ability to retain customer loyalty and therefore maintain sales and profits.
The Personnel Department and the Marketing Department are the foremost drivers of the culture.
A Vision Inspired Culture defines its success by achieving its mission statement.
An Entrepreneurial Leadership Team are foremost in driving the culture.
The profitability of a company is not determined by its culture.
Many financially driven companies have ended up bankrupt, whilst many vision driven companies end up with more money than they know what to do with.
The purpose of any business, irrespective of its culture, is to meet the demands of its customers as effectively as possible.
All businesses are in the business of serving the needs of their customers; because without customers who need your business, there is no business.